- Even though I read and monitor more than 50 media outlets, including blogs and radio, every day, that the New York Times is considering posting its columns free smacks of being incredibly out of touch–if the news outlet is concerned about being a market leader. In this day and age, if it’s not online and free, it’s likely a significant portion of potential consumers will never make the effort to tune in (depending on the market, of course). The Youtube generation has spoken and they expect entertaining, high-appeal content for free. These are the folks that have tuned out annoying advertisements as a way of life.
- Media Mindshare posts a thoughtful tract on the bottom line for PR pros.
- A story line during a crisis, when six lives are at stake, should not be a debate about what created the incident, especially when the cause is clearly in dispute. Not only does this add to an already (potentially) tragic situation, it distracts from the issue at hand: attempting to save lives.
August 7th, 2007 → 11:54 pm @ Bob
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