About
“Editor’s Pick” — journalism.co.uk, The Essential Site for Journalists
“Bob Conrad is one of the better but somehow underrated thinkers in the field.” — Rich Becker
“He’s a thinker in the field of PR. He likes to grab hold of stories that are handled poorly or handled well, and always offers very thoughtful analysis of what went wrong or right. And even better, Bob will throw his expertise into the mix and help a cause along if he sees fit. The stories that come out of doing that make his site worth a thorough read.” — Ryan Jerz
“Bob Conrad’s Reno Bystander Effect Story Is, Sadly, Painfully Right.” — Dullard Mush
“I read Bob’s blog religiously, as his views and recommendations are always on-point, concise, and insightful.” — Larry DeVincenzi, SmartBrand
“Bloggers say Twitter’s voter fairness and accuracy project less fair, accurate than voting.” — K.C. Jones, Associate Editor, Information Week
“No matter who you are, or how you interact with the on-line world, this book is a good reminder that the ultimate goal of communication is the dissemination of truth.” — Ron Andersen, This Is Reno
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The Good, the Bad, the Spin is a blog about the news media, public relations practices and crisis communications. It is written by Bob Conrad, the communications officer for the Nevada Department of Conservation of Natural Resources.
Bob has degrees in journalism, counseling and educational psychology and has won numerous public relations awards. His experience spans floods, fires, whistleblowers, budget cuts, activist attacks, disease outbreaks, human-animal chimeras, media misinformation, biotechnology, natural resources, environmental issues, animal rights activists and a number of other public relations challenges.
Bob is accredited in public relations and previously served as a director of marketing communications at the University of Nevada, where he is currently completing his doctoral degree. He is also the founder of Bridge2Science, which connects writers and reporters with scientists and other experts.
He runs a consulting agency at www.conradcommunications.com.
Disclaimer: The reviews and commentary on this blog do not reflect the views, opinions or practices of Bob’s clients or employers.
The content of this site is Copyright 2010 Conrad Communications, LLC.

