Bob Conrad | conradcommunications@gmail.com | 227 posts
I am posting the introduction and first two chapters of my new book over the next few weeks. The book is available for pre-order at Amazon. I am also giving away a limited number of advance, review copies to those willing to review it on Amazon, or on news sites or blogs, prior to the release date [...]
December 9, 2011
I am posting the introduction and first two chapters of my new book over the next few weeks. The book is available for pre-order at Amazon. I am also giving away a limited number of advance, review copies to those willing to review it on Amazon, or on news sites or blogs, prior to the release [...]
December 8, 2011
I’ll be the guest today at 5 pm on the Sales Lead Management Association Radio program. I will be discussing crisis communications in general as well as some examples of how the new media enable crises and misinform the public; Toyota, for example. In addition, I may cover some of what’s coming up in my [...]
November 22, 2011
The problems with the public relations industry extend far beyond its frequent infractions and the unwillingness to follow the profession’s code of ethics, despite lecturing others for not doing the same. As a generalist profession, public relations frequently steps into territory for which its practitioners are not technically trained. A recent tract claimed that PR [...]
November 15, 2011
The power of perception should never be underestimated. Despite our best intentions, the human mind is incredibly prone to fallacies. Michael Shermer’s latest, The Believing Brain, convincingly explains the faulty natures of the human mind. Of particular importance is what Shermer calls patternicity, “or the tendency to find meaningful patterns in meaningless noise.” Shermer cites [...]
December 15, 2011