Strategically monitoring and managing your online reputation If you are not aggressively monitoring your own and your organization’s online presence, you are not only missing big-time opportunities, you are also potentially enabling damage toward reputations that might otherwise be avoided. Here’s why: What is said about you online is more critical now than ever before because with [...]
March 6, 2009
A Summary of the Undercover Food Lion Story The University of Nevada’s “J-week,” a series of cutting-edge journalism events running this week, is just about over. I was fortunate enough to be able to attend two lectures yesterday. Lynne Dale, former reporter and producer from ABC’s Primetime Live, gave a tell-all account of going undercover at Food [...]
September 24, 2008
I have, mostly by default, been a Microsoft software user since 1989. Despite advances through these nearly 20 years, I’ve never quite been wowed by much of what Microsoft produces. In contrast, Adobe’s products, particularly Photoshop and InDesign, are exceedingly useful tools with myriad creative possibilities. One can make a life time’s worth of effort simply [...]
June 2, 2008
The problems in the response to Andrew Cohen at CBS At the end of a Sunday, the last thing I expect to find in my inbox is an email labeled “urgent news” from the Public Relations Society of America. The exact subject line: “Urgent News from PRSA: Response to CBS Story Challenging Public Relations.” Oh goody, I [...]
May 2, 2008
I’m no Buddha*. And likely, neither are you. The amount of perfection expected for people is unrealistic and often contradictory. The world’s noted scandals are often the results of character flaws of familial, biological and sociocultural origins, of which most of us possess. Yet the bar is raised particularly high for public figures. It’s at the point [...]
June 22, 2009
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