Read part 1, part 2, part 3, part 4. Jim Lukaszewski: Doing things in real time is really important because the boss has three fundamental goals as leader. The first thing they have to do is to find new places to go. They’re the person that goes over the horizon to see where it is [...]
July 18, 2007
Blogs inundate the Internet and it’s questionable to assume the technology is ultimately the best way to get one’s message across. It’s wise to be guarded about trends, especially in public relations. Conversely, it’s wise to follow communications trends to be aware of where, and how, people will get their information. Consider blogs the independent media [...]
July 3, 2007
You have to have sympathy for the PR folks who worked for Enron, Exxon, FEMA and the countless other organizations that endured public relations crises and came out for the worse. In times of crisis, it is not the PR person who needs to be on point and handling the public and media with savvy. [...]
June 6, 2007
Bob Sutton’s The No Asshole Rule has gained a lot of traction lately no doubt for two main reasons: the stickiness of the title and the fact that most can probably relate to book’s subject—assholes in the workplace. Most attractive for readers is that Sutton bases his views on academic research, particularly from the fields [...]
February 3, 2008
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