Browsing Category »transparency«

The old and new minds of reputation management

September 1, 2009

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I’ve been thinking recently about the generational gap, real or perceived, in social media use. I’m not sure it’s generational. I think it’s more accurate to say that being savvy with social media falls better into paradigm of literacy, such as public relations literacy, computer literacy and now, social media literacy. Age isn’t the gap-maker, [...]

In Defense of Bad Behavior

July 24, 2009

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Why the “watch what you say online” crowd is a festering anachronism I don’t know Sarah Soczka, but if I ever meet her, I’m going to buy her a beer. Sarah is the unwitting victim of the “watch what you say online” crowd, specifically one Jeff Bentoff, APR, of Bentoff, LLC from Wisconsin. Bentoff writes in [...]

PRSA’s Code of Ethics – A Code for PR and the News Media

May 24, 2009

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Public relations’ Code of Ethics serves as a viable reminder for being honest not just in your professional life, but for life in general. Honesty, the free flow of information and accuracy serve as valuable credos for personal and businesses relationships. Nothing exemplifies this more than the ongoing hubbub about appropriating content from other sources. Taking [...]

The Myths of CEO Compensation, Part III

May 22, 2009

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Why CEO Salaries are so High Read Part I and Part II. Important facts about CEO salaries tend to be ignored by the news media. The back-story, the realities of CEO compensation, are far more complex than what can fit into a 30-second series of sound-bites on the evening news, and the complexities are often overlooked in [...]

The Myths of CEO Compensation, Part II

May 21, 2009

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Why the News Media Attack Corporate Executives Read Part I here. The reason for such outcry about CEO behavior is not because what CEOs do is arrogant – it just appears that way. It is not because their salaries are out of line – if that were the case, celebrities’ salaries, which are higher on average than [...]