Browsing Category »Science«

PR nuggets 8.9.07: spin-doctoring science

August 10, 2007

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Do liberals and conservatives spindoctor science, or are renegade journalists high on anthropomorphism? Franz de Waal, who’s a scientist, a primatologist to be exact, weighs in on the primate revisionism that occurs in this month’s issue of The New Yorker. De Waal explains: “The main message of (Ian) Parker’s piece could of course have been [...]

Four ways to increase your public relations productivity with Google

July 29, 2007

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A while back I touted the virtues of Gmail for public relations uses. To recap, Gmail offers the ability to tag (label) messages with multiple tags. This, as opposed to MS Outlook which uses folders, allows PR pros to apply multiple labels to their emails. In short, the ability to store and retrieve messages by [...]

The Cost of Ignorance: How scientific evidence pales in front of emotional will

June 22, 2007

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I’m not sure which is sadder: the profile on NPR of Larry Peterson, who was in prison for more than 17 years before DNA testing exonerated him, or the recent lawsuit filed against the federal government by the parents of about 5,000 autistic children. The tragedy in Peterson’s case is two-fold. His time in prison [...]

Capradio.org hosts excellent show on menopause

May 30, 2007

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Insight’s Jeffrey Callison hosts an insightful show about the myths and realities of menopause. It debunks a lot of the media-driven beliefs surrounding the condition and what to expect. The doctor interviewed, gynecologist Michael Goodman, comes across as sincere, informed and eager to dispense with accurate information. Recommended as a good example of effective science/medical [...]