Here are the most read posts of this site from 2008, which actually saw quite an increase this year, not so much in site visitation, but rather in participation – people commenting on the posts or linking to them and commenting elsewhere. I’ll take that that over the numbers any day. [Edit 1/1/09: This post [...]
Ten Reasons Why PR is Better Suited for Business Schools I used to have a negative reaction when I heard or read about news journalists harping on why journalism schools should get rid of public relations emphases. I couldn’t quite figure out why until recently. At first, I vehemently disagreed with the notion, usually adopting [...]
Lest we forget, the ‘public’ in public relations refers to the constituents to which we are accountable. So it irks me to hear about my colleagues who use their public relations positions to attempt to mold and control news stories to bizarre degrees. (When I was in a past position being encouraged to do [...]
Stories rule. Not in the sense of them being great, which they often are. Stories rule because they are what pique our interest. My story, your story, our friends’ stories, our family stories. Each is important, and each is in need of validation. And those stories are also utterly unrepresentative of what actually is. Stories [...]
If the average person knew how much of what they consume of daily news originates from or is influenced in some way by a public relations effort, it would likely blow minds. But such is the nature of the news (and PR) business. There’s an uncomfortable symbiosis between reporters and PR people that is both [...]
January 1, 2009