A while back I touted the virtues of Gmail for public relations uses. To recap, Gmail offers the ability to tag (label) messages with multiple tags. This, as opposed to MS Outlook which uses folders, allows PR pros to apply multiple labels to their emails. In short, the ability to store and retrieve messages by [...]
Blogs inundate the Internet and it’s questionable to assume the technology is ultimately the best way to get one’s message across. It’s wise to be guarded about trends, especially in public relations. Conversely, it’s wise to follow communications trends to be aware of where, and how, people will get their information. Consider blogs the independent media [...]
I recently converted to Gmail and it wasn’t exactly painless. It was a move based on principle. SBC Yahoo announced, in a somewhat Draconian manner, that it was going to be displaying ads on the Yahoo Mail interface. I was never keen on the Yahoo interface and used this news as a springboard to switch [...]
I hope you like the new site. The original theme was too difficult to look at, plus it was buggy. Fortunately WordPress themes are aplenty, so it was easy to plug in a new look with just a few clicks. Which brings me too… upcoming posts. I’ve been on this kick about new media and public [...]
Inc.’s mistitled “Beyond the Hype of Web 2.0” is apropos. Though its title doesn’t quite seem to match the content of the article, Inc. highlights the benefits of Web 2.0 for small businesses.
July 29, 2007