Activist attacks and celebrity endorsements

May 24, 2008

How wild horse advocates spin-doctor a volatile issue and spread misinformation They are one of Nevada’s most misunderstood attributes. From long eyelashes in Disney movies to the ongoing anthropomorphic attitudes expressed by all stripes of mostly well-intentioned folks, Nevada’s wild horses are universally admired. They are also endlessly mired in controversy. This is to be [...]

Talking About Wildfire: Here we burn again

May 20, 2008

Yesterday could have been fun. One of what is bound to be many wildfires this summer started up just behind my house, about 45 minutes from where I work. It started ironically right about the time that I was on the phone with a reporter discussing one of Nevada’s greatest environmental threats: fire. Despite my [...]

Watch your back, flack

May 11, 2008

In case the point has not been drilled home enough, those on the receiving end of public relations ineptitude are fed up. It started last fall when an editor for Wired publicly posted PR people’s email address–those he deemed guilty of overly annoying PR spam. My favorite comment to this post: “As a VP in [...]

Rethinking Reputation Management: Should you be ashamed of your past?

May 2, 2008

I’m no Buddha*. And likely, neither are you. The amount of perfection expected for people is unrealistic and often contradictory. The world’s noted scandals are often the results of character flaws of familial, biological and sociocultural origins, of which most of us possess. Yet the bar is raised particularly high for public figures. It’s at [...]

Leave it to the PR folks to fuck things up

April 30, 2008

Today’s PRSA (Sierra Nevada Chapter) seminar was fantastic. Dr. Judy Strauss, co-author of the recently released book, Radically Transparent: Monitoring and Managing Reputations Online, spoke volumes for an hour about what it means to manage reputations online. I vehemently disagree with one line of thinking she presented. That will be the subject of my Friday [...]