Surprise! Your curricula are under review

March 23, 2010

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Surprise! Your curricula are under review

To say that the last month has blazed by would be an understatement. I’m in the final stages of my dissertation proposal, and as I planned a date to present the proposal to my committee, I got word that my program was proposed to be eliminated by University of Nevada, Reno administrators. Needless to say, [...]

Brand Crisis: 10 crisis response myths

February 17, 2010

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Brand Crisis: 10 crisis response myths

Like a well-orchestrated antiphony, the chirping by self-anointed crisis pundits has become formulaic: A crisis erupts and the call-and-response by social media sycophants, bloggers and journalists erupts into high gear, often adopting the tone of, “Here’s what (brand/individual) X should be doing.” There’s no doubt healthy reflection and even recommendations can be helpful. But the mere fact [...]

Small business in a desperate economy: 6 points to consider before launching

February 5, 2010

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Small business in a desperate economy: 6 points to consider before launching

Despite the snake oil pedaled by social media evangelists, it is extremely difficult even in the best of times for small businesses to succeed in the long term. With that in mind, before launching a stellar enterprise, here are six points to consider before jumping into the fray of small-business independence: Don’t put all your [...]

And they call US spin doctors? Part 6 of 6

December 31, 2009

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And they call US spin doctors? Part 6 of 6

Solutions “Jimmy is 8 years old and a third-generation heroin addict, a precocious little boy with sandy hair, velvety brown eyes and needle marks freckling the baby-smooth skin of his thin brown arms.” – Janet Cooke, Washington Post, September 29, 1980 Promoted by her Washington Post Editor, Bob Woodward, reporter Janet Cooke was nominated for [...]

And they call US spin doctors? Part 5 of 6

December 25, 2009

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And they call US spin doctors? Part 5 of 6

To public officials, the role of the news business is obvious. We see the process of information shaping first hand, warts and all. But ask a journalist their perspective of their role, and the reaction will likely be different. A public official being openly critical of the news media is quickly spun by journalists to mean that reporters must being doing the right thing. Conversely, journalists keeping public officials on their toes is considered a noble, expected calling of the news business, one that media outlets use to promote upcoming news. The logic is fascinating.