Why the “watch what you say online” crowd is a festering anachronism I don’t know Sarah Soczka, but if I ever meet her, I’m going to buy her a beer. Sarah is the unwitting victim of the “watch what you say online” crowd, specifically one Jeff Bentoff, APR, of Bentoff, LLC from Wisconsin. Bentoff writes [...]
May 24, 2009
Public relations’ Code of Ethics serves as a viable reminder for being honest not just in your professional life, but for life in general. Honesty, the free flow of information and accuracy serve as valuable credos for personal and businesses relationships. Nothing exemplifies this more than the ongoing hubbub about appropriating content from other sources. [...]
May 22, 2009
Why CEO Salaries are so High Read Part I and Part II. Important facts about CEO salaries tend to be ignored by the news media. The back-story, the realities of CEO compensation, are far more complex than what can fit into a 30-second series of sound-bites on the evening news, and the complexities are often [...]
May 21, 2009
Why the News Media Attack Corporate Executives Read Part I here. The reason for such outcry about CEO behavior is not because what CEOs do is arrogant – it just appears that way. It is not because their salaries are out of line – if that were the case, celebrities’ salaries, which are higher on [...]
May 20, 2009
The Story Behind Automaker CEO PR Disasters There’s nothing quite like a news story in which a corporate CEO is photographed in handcuffs. As the perceived pinnacle of global malfeasance, today’s CEO is widely vilified, and often for good reason. Or so it is assumed. Nothing illustrated the wide disconnect between CEOs and the masses [...]
July 24, 2009