Browsing Category »Science«

The value of negative publicity and PRSA’s response

November 15, 2010

Comments like these make me wonder if my profession simply refuses to play with a full deck, or is just incapable of doing so. Instilled in the public relations profession are many beliefs and assumptions about how business should be conducted. At the end of the day, we want things to be fine and positive; [...]

EWG hits home run (again): This time, sunscreen is unsafe

July 5, 2010

Like clockwork, the Environmental Working Group — an apparently well-funded and certainly well-applauded — activist group, which claims to be a scientific research organization of sorts, recently sent out their latest fear-mongering news release around the globe. This time, sunscreen is not safe for you, according to the reporting in all manner of news media [...]

BP, catastrophe communications and the human condition

June 2, 2010

At the risk of creating confusion — as I did with the Brand Crisis post, in which my more steadfast critics seemed to confuse observation about crisis response rules with prescriptions for how to respond — times necessitate discussion about brand crises being played out in the media. Most notable of course is the environmental [...]

The importance of PR research and blogging

May 23, 2010

There’s a nice discussion at Bill Sledzik’s blog about research productivity in the academy. I partly agree and disagree with Bill’s assessment, which is about the value research institutions place on blogging about issues relevant to one’s profession. This is my response to Bill (which has been edited to correct grammar and improve readability). It [...]

And they call US spin doctors? Part 4 of 6

December 18, 2009

The consequences of misinformation: How the New York Times worked with an activist group to mislead the nation “Let’s give ‘em something to talk about.” – Bonnie Raitt NOTE: This post has been updated, revised and is available in paperbook or ebook. In 2002 a relatively unknown study about consumer perceptions of food safety was published (1). [...]