Browsing Tag »Journalism«

The Demise of Journalism and the Smart Use of Social Media

March 26, 2009

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Perhaps it’s no coincidence that in the past month I have been pitched to no less than three times (two directly, one indirectly) to purchase print advertisements. One I deliberately ignored twice (sorry, New York Times), the other was a fruitless hour and half leaving me with an empty heart; not because the ROI on [...]

Why Journalism Schools Should Get Rid of PR

December 28, 2008

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Ten Reasons Why PR is Better Suited for Business Schools I used to have a negative reaction when I heard or read about news journalists harping on why journalism schools should get rid of public relations emphases. I couldn’t quite figure out why until recently. At first, I vehemently disagreed with the notion, usually adopting [...]

Symmetry: How public relations can set the example for newsroom transparency

October 14, 2008

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After reading my local paper’s articles online, I often skim down to the comments below the article. It is here where I begin to feel so very unclean. With the advent of attempts at creating more transparent journalism, many news media outlets allow ordinary folks to comment on their news stories online. I’m not sure [...]

The Tyranny of the Anecdote

August 8, 2008

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Stories rule. Not in the sense of them being great, which they often are. Stories rule because they are what pique our interest. My story, your story, our friends’ stories, our family stories. Each is important, and each is in need of validation. And those stories are also utterly unrepresentative of what actually is. Stories [...]