Browsing Tag »news«

Ohio State sets the record straight in light of media misinformation

June 10, 2009

There’s an inherent danger in promoting research studies that are not yet peer reviewed. Foremost is that many people, reporters in particular, probably do not fully understand what peer-review technically means. This being the case, Ohio State University recently had to go on the offensive against an avalanche of misinformation reported about a study the [...]

Tools of the Trade: Needed hardware for today’s public relations

November 21, 2008

Social media geeks pretty much have this topic dialed, nearly too much so, but I’m surprised when I talk with my peers and many are out-of-date not only on where social media is going but what tools are needed to be a participant. I consider public relations as embracing social media to be a given. [...]

PR advice for PRSA

June 2, 2008

The problems in the response to Andrew Cohen at CBS At the end of a Sunday, the last thing I expect to find in my inbox is an email labeled “urgent news” from the Public Relations Society of America. The exact subject line: “Urgent News from PRSA: Response to CBS Story Challenging Public Relations.” Oh [...]