Browsing Tag »prsa«

PRSA Throws Down to Obama and McCain

September 11, 2008

The Public Relations Society of American threw down a challenge yesterday to both presidential candidates. In a statement, PRSA Chair & CEO Jeffrey Julin, on behalf of the PRSA Board of Directors, asks the campaigns to sign a formal pledge obligating them to abide by the PRSA Code of Ethics in all communications, stating that: “The [...]

PR advice for PRSA

June 2, 2008

The problems in the response to Andrew Cohen at CBS At the end of a Sunday, the last thing I expect to find in my inbox is an email labeled “urgent news” from the Public Relations Society of America. The exact subject line: “Urgent News from PRSA: Response to CBS Story Challenging Public Relations.” Oh [...]