A Step-by-Step Guide for Success On Monday we began the journey on how to launch an effective grassroots political campaign. You may read part I here and part II is here. Here are the final steps for a successful campaign! 5. Play the victim. If your antagonist is evil (and by default, he is), you [...]
June 1, 2009
A Step-by-Step Guide for Success With campaign finance reform, never-ending political corruption and the emergence of the increased power of the citizenry using online technology, this means politics is due for a grassroots-based upheaval. If not, it should be. With that in mind, this step-by-step guide to launching a grass roots political campaign is a [...]
March 16, 2009
What the data reveal about getting the best results from Twitter posts As with any new phenomenon wherein masses gather – virtually or otherwise – the porn merchants, marketers, salespeople, spammers, consultants and other charitable creatures quickly jump into the fray. Such is the case with Twitter, the micro-blogging site that has turned the world [...]
January 28, 2009
Anyone following Illinois Governor Rod Blagojevich, his indictment, current impeachment proceedings and his multi-state media tour might sum up his message as this: “It’s all about me, me, me.”
January 19, 2009
Strategic Advising FREE e-book Now Available Two weeks ago I mentioned that public relations inherently suited for emerging, social media. A (somewhat false) debate has arisen that, conversely, social media experts inherently know public relations. It’s an assumption that must be granted some sympathy given the many illusions these technologies generate. Despite public relations’ paradoxical [...]
June 3, 2009
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